Logitech Has Agreed to Purchase Jaybird

It appears that Logitech is looking to expand into the audio wearables market, as the company has announced its intention of buying Jaybird LLC – an Utah-based consumer electronics company that manufactures headphones as well as wearable activity trackers. The deal involves Logitech paying $50 million in cash as well as up to $45 million over the next two years based on achievement of growth targets. Regarding Logitech’s new acquisition, its president and chief executive officer, Bracken Darrell, has stated the following:

“Logitech and Jaybird share a passion for products. We’re impressed by the technology, products and marketing Jaybird has brought to this business. As one team, we can address the fast-growing wireless audio wearables market with all the advantages of Jaybird’s strong brand and sports expertise, and our combined audio engineering and design capabilities. With both the Ultimate Ears and Jaybird brands in our portfolio, we are expanding the long-term growth potential of our music business.”

Those of you who enjoy an active lifestyle might be familiar with some of Jaybird’s most popular products, including its award-winning BlueBuds X and X2 wireless buds. The Logitech acquisition is expected to be completed in the following weeks, and the company’s leaders believe that this will not affect its FY 2017 guidance. The founder and chief executive officer of Jaybird, Judd Armstrong, also had a few words to say about the deal:

“It has been an incredible journey. We love what we do, and we’re stoked to continue to innovate and bring amazing new products to our fans. Jaybird will benefit from Logitech’s global distribution network and deep engineering prowess. We’ve watched as they’ve connected incredible products with passionate consumers under the UE brand, and we’re thrilled to be part of the team.”

Logitech Unveils G810 Orion Spectrum Mechanical Keyboard

Logitech has just unveiled its new full-size RGB mechanical gaming keyboard named G810 Orion Spectrum, which is equipped with the company’s exclusive Romer-G mechanical switches. These switches guarantee 25 percent faster actuation when compared to regular mechanical keyboards, which means that they are able to receive commands more quickly. This might not seem like much at a glance, but these switches can mean the difference between victory and defeat during competitive matches, and the fact that they come with a durability rating of about 70 million keystrokes definitely doesn’t hurt either.

We should also mention the product’s dedicated media controls and customizable RGB lighting as both of these features are often appreciated by gaming enthusiasts. The lighting feature can be customized using the Logitech Gaming Software, and it can be synchronized with other Logitech G gaming gear. Furthermore, the G810 Orion Spectrum also boasts a fingerprint-masking matte texture as well as a durable braided cable. The easy-access media controls allow the user to play, pause and mute music or videos while a dedicated roller can be used to control the volume.

The F1 to F12 keys can be customized to support various macros, which is always a plus. As far as pricing and availability are concerned, the Logitech G810 Orion Spectrum RGB Mechanical Gaming Keyboard will hit U.S. and European markets this month, and it will cost $159 and €189 respectively.

Logitech Withdraws from the OEM Mouse Market

A company that stood out as a leading manufacturer of computer mice since the 1980s has officially announced its withdrawal from the OEM mouse business not too long ago. Logitech has stopped selling affordable mice to computer manufacturers, but it still retains its position as a key supplier of pointing devices and keyboards. The decision to exit the OEM mouse market certainly has something to do with the declining sales of desktop PCs, as this affected the brand directly in terms of profitability. The company announced its plans to stop selling OEM devices in March 2015, and it managed to empty its inventory completely by December.

Logitech has been branching out over the last years, especially when it comes to gaming gear such as headsets, speakers, controllers, mice and keyboards. Therefore, it makes sense that investing in other portfolios will balance out the brand’s losses as a result of leaving the OEM mice business. During last year’s fourth quarter, OEM Logitech hardware revenue amounted to just 4.45% of the company’s total revenue. The graph below shows Logitech America’s total value share when compared to other brands.

Do you think that Logitech’s decision to exit the OEM market was a good one, or do you believe that the brand will suffer as a result?

Logitech Introduces G502 Proteus Spectrum Gaming Mouse

Based on the Logitech G502 Proteus Core, which is already one of the world’s most impressive mice, the Logitech G502 Proteus Spectrum represents the company’s latest attempt to offer a great-looking and feature-rich gaming peripheral. What makes the G502 Proteus Spectrum stand out when compared to the Proteus Core is an RGB Customizable Lighting system that can be modified by the user using the company’s Gaming Software. Apart from this new lighting system, the mouse comes with a powerful PMW3366 optical sensor that offers a DPI range between 200 and 12,000 with no sensor acceleration or pixel rounding.

Other highlights include 11 programmable buttons and a surface tuning system that adapts the sensor’s dynamic range according to the properties of various surfaces in order to ensure top-notch performance. The textured rubber grips also come in handy, as does the dual-mode hyper-fast scroll wheel that allows the user to scroll Web pages with incredible speed. As far as pricing and availability are concerned, the Logitech G502 Proteus Spectrum gaming mouse will hit U.S. and European retailers this month, and it will come with a suggested price of $79.99 and €89.

Would you consider purchasing this new Logitech offering? I definitely wouldn’t mind playing some MMO or MOBA games with it.

Logitech Unveils a New Pair of Gaming Headphones

Designed by Logitech’s sound engineering department, the Logitech G933 Artemis Spectrum Wireless Gaming Headset and the Logitech G633 Artemis Spectrum Gaming headset represent the newest additions to the company’s high-end audio lineup. Both of these headsets are equipped with patent pending Pro-G audio drivers made using hybrid mesh materials that ensure irreproachable audio quality.

The drivers are complemented by surround sound technologies, which are incredibly important during gaming sessions as they dramatically improve audio awareness. Furthermore, the headsets are compatible with DTS Headphone:X technology that uses advanced processing and calibration in order to deliver a studio-like experience through 7.1 channels. DTS Headphone:X is not available at the time of writing, but it will be enabled by a separate Logitech Gaming Software update in October.

The Logitech G633 and G933 are fully compatible with PCs, Xbox One consoles, PlayStation 4 consoles and mobile devices. The Logitech G633 boasts an analog input and a USB connector, which means that it can mix sound from up to two devices at a time. The Logitech G933 comes with one USB mix adapter and two analog inputs.

The Logitech Gaming Software can be used to modify the headsets’ lighting patterns, buttons and audio settings. RGB lighting can be adjusted from up to 16.8 million colors while three programmable G-keys can be used to create custom game macros. The G633 is an exclusively wired product while the G933 can also be used over 2.4GHz wireless. As far as availability and pricing are concerned, the G633 will cost about $149.99 and will become available in September. The G933 will cost $199.99 and will hit the stores in October.

Thank you TechPowerUp for providing us with this information.

Check out the Wireless Touch Keyboard K400 Plus by Logitech!

As a follow-up to the Logitech Wireless Touch Keyboard K400, the K400 Plus is an interesting peripheral to say the least. It was designed to allow the user to control his or her computer using a TV, which is probably why it boasts an impressive range of 33 feet. It also comes with an integrated touchpad that further facilitates PC control, whether we’re talking about streaming films, watching TV shows or queuing up some tunes.

The K400 Plus is basically an all-in-one keyboard and mouse solution. It features shortcut buttons for volume controls and menu navigations, as well as intuitive arrow buttons. As far as looks are concerned, the designers wanted it to be able to match contemporary living rooms, which is why they went with a neutral gray color complemented by subtle touches of yellow. The device features rounded sides that insure comfort during prolonged use, and it comes with pre-installed batteries that can last up to a year and a half. The Wireless Touch Keyboard K400 Plus by Logitech will become available in the United States this month, and it will hit retailers around the world in July. As far as pricing goes, Logitech suggests a tag of $39,99, which is relatively affordable.

Would you swap your current keyboard and mouse for this all-in-one device?

Thank you Techpowerup for providing us with this information.