Yes, we know what you’re thinking – “How could anyone possibly think that drinking an energy drink would literally sprout wings from your torso?”. But maybe it’s not about what they really believe, but how they can grab some free coin.
Red Bull has just agreed to pay $15 million in a lawsuit that fights against their slogan which reads: ‘Red Bull gives you wings’.
The lawsuit states “Such deceptive conduct and practices mean that [Red Bull’s] advertising and marketing is not just ‘puffery,’ but is instead deceptive and fraudulent and is therefore actionable.” and goes on to explain that the ‘wings’ claim is designed to explain the ‘boost’ that you receive from caffeine when consuming the product.
Red Bull’s official statement reads:
“Red Bull settled the lawsuit to avoid the cost and distraction of litigation. However, Red Bull maintains that its marketing and labelling have always been truthful and accurate, and denies any and all wrongdoing or liability.”
What was there to gain out of this? All people involved in the lawsuit have walked away with $11.40 in their pockets, which is said to be equal to approximately two cans of Red Bull (depending on location).
We eagerly await the next crazy company lawsuit to hit our news feeds. Why would people do this you ask? Because, money.
Wow that’s a big number, still not anywhere near ready to compete with Google and Apple but it shows that things are changing for Windows phones and Microsoft.
A spokesperson from Microsoft spoke with The Next Web and said:
“We have more than 300,000 Windows Phone apps today and the Windows Phone Store continues to grow. In the past year alone the Windows and Windows Phone app catalogue has grown 94%, while the number of active developers has grown by 50%”.
In 2012 the Windows Phone Store has a mere 100,000 apps to its name, now two years later that figure has tripled, impressive for two years. The Windows app market is growing at a rapid rate, more developers are moving onto the platform and more and more apps are sprouting up all over the place. In the last 6 months alone, 100,000 new apps were made for the Windows Phone Store. So maybe Windows Phone isn’t a dead platform after all, with rapid growth in apps and users with more phones accepting it as an OS, things are looking up for Microsoft and their Windows phones.
Thanks to Tweaktown for supplying us with this information.
3D Printing has come a long way, from objects to food and now even human skin and meat. One of the major problems when attempting to print human meat was printing out the vascular network, meaning all the blood vessels and ventricles. However, it appears that even the latter problem has been recently solved by scientists from the University of Sydney, Harvard, Stanford and MIT.
The scientists have apparently solved the problem by creating a skeleton of vessels, which was then used as a basis to grow human cells around it. Once the process was complete and stable, the scientists dissolved the 3D printed material, leaving only the vascular network.
“Imagine being able to walk into a hospital and have a full organ printed – or bio-printed, as we call it – with all the cells, proteins and blood vessels in the right place, simply by pushing the ‘print’ button in your computer screen,” said Dr. Luiz Bertassoni of the University of Sydney. “While recreating little parts of tissues in the lab is something that we have already been able to do, the possibility of printing three-dimensional tissues with functional blood capillaries in the blink of an eye is a game changer.”
Building vascular networks is a big thing, but using them is even greater than imagined. It appears that the vessels are then used to transport nutrients through bioprinted tissue in order to achieve better cell differentiation and growth. Summing it all up, scientists are now able to create ‘organs’ in the lab, having the scientists believe that this will eventually lead to true organ regeneration.
Due to mobile advertising, Facebook’s growth in Q2 substantially increased and continued to climb up and over the 1 Billion target. Moreover, the social network’s Analysts had their expectations exceeded with over $2.02 Billion in revenue for the Q3, 2013.
The key things to point out in Facebook’s growth are:
September averaged 728 million, a 25% increase year-over-year, with monthly active users up to 1.19 Billion
Mobile check-ins grew to 874 million monthly, a 45% year-over-year increase, and 507 million daily users compared to 819 million and 469 million for those sectors during Q2
Ads on users’ daily drivers accounted for 49% of all ad revenue in Q3 2013 compared to 41% last quarter
Revenue from ads on the whole is up 66% from Q3 2012 totaling $1.8 billion
Net income is at $425 million in this year’s Q3 in comparison to the net loss of $59 million the outfit saw during Q3 2012
These numbers show that the gap between mobile and total active users continues to draw closer with each passing three-month period as Facebook continues the mobile push and social media increasingly becomes a chore for handsets and tablets on-the-go.
If the current pattern holds, the fourth quarter report could show that over half of the outfit’s revenue is coming from mobile advertising, especially with Instagram ads on the way shortly for its 150 million monthly active users.
“The strong results we achieved this quarter show that we’re prepared for the next phase of our company, as we work to bring the next five billion people online and into the knowledge economy,” said founder and CEO, Mark Zuckerberg. He also stated that 48 percent of daily Facebook users log-in on mobile which lends a big hand to those mobile ad numbers.
Facebook also shifts dedication to improving ads as the company focuses on “making money to make better services”. COO Sheryl Sandberg mentioned that Facebook and Instagram users spend more of their time on those two social networks on mobile, more specifically one user in every five minutes, than other popular streams like YouTube, Tumblr, Pandora and others combined in the US.
Thank you Endgadget for providing us with this information.