The transformation of Google over the last decade as been nothing short of miraculous, this has included a myriad of services which have combined into one huge conglomerate. Now, Google have also changed their logo, which looks only slightly different to all of their previous logos.
Below is an image of the new design which has been unveiled by the search engines blog, so, why have Google opted for a new design? This is what the company have said.
“Today we’re introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens. As you’ll see, we’ve taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing”
Not sure about “Google Magic” but ok whatever, other changes include the re-imagining of the small blue “G” icon which will now be divided into four colours, below is an image to convey this.
If you land on Google’s front page you might see this quirky animation which below is in GIF form, this is a subtle way of unveiling a new design.