Luxury skincare brand Erno Laszlo had their entire Christmas ad campaign filmed with the iPhone 6 Plus. Ad agency Truth NYC produced the ad exclusively with Apple’s biggest handset.
“iPhone 6 Plus was instrumental in helping us achieve our creative vision for this project—and do it in a brilliantly fast and effective way,” said Kenan Aktulun, founder of Truth NYC. “It opened up possibilities by allowing us to explore the life and energy of the holiday season in New York, in a truly mobile way.”
The ads were all shot with the phone’s slo-mo feature, utilising its optical image stabilisation and all-round brilliant camera. The camera on the device is actually capable of shooting 4k video, something that can be enabled with a few apps (disabled by default because of the enormous size of 4k video).