Global video gamers are frustrated that when they purchase a game on one device they are unable to access versions of the games across other devices – 84% wish they were able to do this, with 55% of consumers willing to pay extra for this function, according to research findings unveiled today by WorldPay, a global leader in payment processing, risk and alternative payments.
Would you be willing to pay more for your game if it came with a compatible copy for another format, maybe Xbox and PlayStation? Or even console and PC? I think that would be a great idea personally but there would beed to be a centralised way of locking in your save games, stats and friends lists too and naturally that would mean platform holders likes Microsoft, Nintendo and Sony gettings along… not going to happen.
The Download on Digital Report, a survey of more than 11,400 consumers that have purchased video games and digital content in the last 12 months in seven major global economies, found that gamers are relatively device agnostic with 59% playing on both a PC and console. However, video gamers most frequently buy through their consoles (39%) followed by social media games (38%).
Colin Murray, VP Video Games, WorldPay comments: “Restrictions have always existed around the ability to access video games on different devices. However, an evolution is taking place in terms of consumer demands over how and when they access content and games they have purchased. Subsequently there is growing frustrations regarding the limitations in place. Consumers have shown a willingness to pay extra for this functionality, and if video game merchants consider reviewing the rules around multi-device accessibility, it could present additional revenue streams.”
It’s an interesting idea, one I’m sure a lot of people would use, but will it ever happen? Not likely, at least not any time soon.
Thankyou WorldPay for providing us with this information.