As many of you are probably aware, it was that American extravaganza known as the Super Bowl, this year’s event was extra special as it was the 50th incarnation and saw the Denver Broncos triumph over the Carolina Panthers by 24 – 10 at Levi’s Stadium.
Among the host of special guests and celebrities was Apple’s current CEO Tim Cook, he decided to post a pic of the event, the results were not good.
Below is the image which Mr Cook uploaded to his own Twitter account, the image is intended to convey the end of the Super Bowl where various people were showered with confetti while standing on the field. What it actually conveys is both a blurry mess and also a not very good advert for what presumably was an iPhone.
Twitter was also not very impressed with this snap and reacted with some typically funny comments.
Translation from Portuguese to English-ish from Google, “tim_cook damn tim, this picture was taken with an iPhone? because it does not seem good propaganda camera quality not”
This image was snapped on the spur of the moment with the aim of capturing the experience of the event, it just goes to show that when you are the CEO of a gigantic company that is known for manufacturing gadgets that contain cameras, you might want to check your images before uploading them in case you receive negative PR.