The Microsoft Xbox One game console has topped 1 million units sold in the UK, thanks in part to several major game releases and a stronger marketing campaign.
The release of Call of Duty: Advanced Warfare, Halo: The Master Chief Collection and Sunset Overdrive gave the Xbox One a sales bump, while also providing Microsoft a bit of relief. Here is what Harvey Eagle, Xbox UK Marketing Director has said:
“We’re seeing fantastic momentum with Xbox One having sold almost 10 million units to retailers worldwide. This momentum is reflected in the UK, particularly over the last three weeks, which is extremely encouraging as we approach the Christmas shopping period. People buy consoles to play the best games, and Xbox One is home to the best games. Halo: The Master Chief Collection is one of the highest rated next-gen console games released, Sunset Overdrive is the highest rated new franchise on any next-gen console, and Forza Horizon 2 is the highest rated driving game on any next-gen console.”
Xbox One gamers can look forward to Halo 5: Guardians, Fable Legends and Quantum Break in 2015, and Microsoft hopes those game titles will further entice consumers. Meanwhile, the Sony PlayStation 4 reached one million units sold in the UK at the end of the summer – but Microsoft is clawing its way back, giving consumers two major console choices in 2015.
(Image courtesy of TweakTown)