Google has launched a dedicated YouTube kids app for Android. The app, to be released on Monday, features specially selected TV shows and videos from kid-centric YouTube channels. The app will only be available on Android at first.
Google is set to announce the app at the Kidscreen Summit, an event with a focus on children’s television, making this a symbolic move by the company into the world of content crafted specifically for children. The app will feature a timer that is set to allow parents to limit their child’s viewing.
As you can see by the images, this app has been carefully designed for kids, with its large and colourful icons. There’s also something else quite kid-specific too – no ads. Yes, thanks to the Children’s Online Privacy Protection Act, barring companies from collecting data from kids under-13, meaning YouTube can’t show up targeted ads. This has obviously raised a few questions, with many wondering how the company will make any money from the app.
Source: The Verge