Facebook seems to be thinking of allowing games on its Messenger platform in the near future. The first one spotted on the platform is said to be Doodle Draw Game and although it’s nothing fancy, it still is the first one to pave the way for developers eyeing the platform’s potential for game development.
Doodle Draw is not the first third-party app that can be found on Facebook’s Messenger platform. The company allowed other developers to add apps that allow users to share GIFs and sound effects in the past, but the game addition really opened the market for the platform.
This is not necessarily good news for everyone and Facebook should tread carefully here too. We all are familiar with how game developers tend to spread the word and promote their games with inviting spams and automatic wall posts for achievements or other in-game activities. I don’t think users will enjoy the same marketing strategy on their Messenger too.
Still, this marks the beginning of a whole new market to both Facebook and other game developers out there. Although Facebook is not currently taking anything out of what developers earn from their apps on Facebook Messenger, they may be able to start making a small fortune in the future out of it. Let’s just hope people will still be using their platform and not run away from all the pesky marketing ads.
Thank you TechCrunch for providing us with this information