BT is returning to the mobile market for the first time in 10 years with its “One Phone” service that allows business users to make fixed-line and mobile phone calls using the same handset.
Designed specifically towards small and midsize-businesses (SMBs), One Phone lets users to transfer all home, office and mobile calls directly to a smartphone. All that is required is a BT SIM card and a picocell in the office to help broadcast the 4G signal.
Once an employee leaves the office and enters the field, calls will be transferred to EE networks – and includes access to BT’s Wi-Fi hotspots, which number more than five million.
Here is what Graham Sutherland, BT business chief executive said:
“With an increasingly mobile and demanding workforce, businesses need communications technology that is as flexible as they are. Missed calls mean missed business.”
Mobile is an “exciting area” for the company, as the communications market is largely leaving behind traditional land lines and transitioning towards mobile solutions.
BT One could also be a test platform for the company to jump into the consumer mobile market before the end of the year, though nothing has been confirmed just yet. However, the consumer offering is expected to transfer between 4G in the office/home and use EE’s network or Wi-Fi.
Thank you to FT for providing us with this information
Image courtesy of Manchester Evening News