In an example of apparent desperation, BlackBerry has started to offer up to $550 towards a new BlackBerry Passport when you trade in an iPhone. They’ll give you $240 for an iPhone 4s and up to $550 for an iPhone 6.
BlackBerry has been in decline for some time, losing money, customers and good ideas. The device they’ll give you the discount on in return for the trade-in, is the new BlackBerry Passport – a phone with a giant square display and keyboard. We haven’t yet heard about how many of these “worst designed thing, ever” devices have sold yet, so it’ll be interesting to see what effect this trade-in offer has on BlackBerry’s fortunes.