With Zen launching sometime next year, AMD is casting their eyes towards its successors, Zen+ and beyond. While details on either have been scarce, AMD is hoping it that the new architecture will be springboard back into the much more lucrative data centre market. AMD peaked in that segment at 25% marketshare, but that has eroded away to less than 1% now.
According to CEO Lisa Su, Zen is going to start a 3 to 5-year push into data centers. Using the new hardware, AMD is building up a family of cores to ensure the platform as longevity. For the consumer side of things, this probably means that the new AM4 platform will be here to stay for a while. AMD has been known for keeping sockets around for longer periods of time than intel and with the new AM4 platform will likely be very forward-looking.
If AMD is already working on successors, it hopefully means that Zen will be launching very soon. It also hopefully means that AMD is confident that it will deliver enough and be able to evolve in the long-term. One of the biggest issues with Bulldozer and K10 were that those designs couldn’t evolve. Hopefully, the new chips will form a good foundation for AMD to evolve off of, just like how Pentium 3 worked for Intel.